I would say more than you think, especially if you include TV audiences. Krygios is in the second week of Wimbledon for the second year in a row BTW. And both Kyrgios and Tomic made the second week of the Australian Open this year.
I am playing a bit of the devil's advocate, but I don't think it is as black and white as Tomic being the bad guy, and TA being the good.